Fable Studios "pivots" into Virtual Beings


We blogged about Fable Studio's Lucy a few months ago after a trip to Montreal. Now here's the latest on them from RoadToVr view OpposableVR.

Road to VR - "Fable, founded by former Oculus Story Studio alumni, today announced a distinct pivot in their focus, moving from an immersive storytelling studio to a “virtual beings” company which plans to build persistent, AI-powered, characters which can interact naturally with viewers.

Fable introduced itself a year ago as a character-driven immersive storytelling studio, at the time revealing its first VR experience dubbed Wolves in the Walls, which was prominently built around protagonist Lucy, a character created by the studio. At the time the studio clearly expressed its interest in making Lucy a reactive character and one that would be persistent across several experiences and platforms.

Now the company is pushing even further in that direction, dubbing itself a “virtual beings company” rather than an immersive storytelling studio. The idea, says Fable co-founder and former Oculus Story Studio alum [ed - and VRWC17 speaker] Edward Saatchi, is to imbue the character Lucy with AI and natural input such that each viewer can have unique interactions with her, with the potential for those interactions to become part of Lucy’s memories which could color future interactions..."